I have worked in Retail for 32 years for large successful retailers such as Waitrose, Marks and Spencer, and Hamleys of London.
Having been successful in many online projects for these companies, I founded Social Retail to empower my clients to use social media with their in house teams.
Author ‘Think Twice Tweet Once’. I have written and delivered Social Media workshops & courses from startup business through to MBA Executives at The Henley Business School, University of Reading. I am an experienced panelist and guest speaker at Retail & Mobile Technology conferences.
I am also an active participant in and builder of many twitter communities and train my clients to be self-sufficient with social media tools for their Retail businesses.
I successfully raised £1m venture capital for a start up business in 2006 and experienced in all aspects of commercial operations and making companies profitable. In 2008, Pete started his philanthropic work by founding a music educational charity, Reading Rock Academy in his home town of Reading, UK.
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